Sport has long been a topic not only for entertainment purposes, but also in the daily life of most people - especially in the Arabian Gulf States.
The reasons for the great interest in the sector are obvious. At the same time, as a healthier lifestyle among young people in the Arab countries is becoming more popular and fueling demand for sports activities, governments are promoting the sector to both reduce health costs and further expand entertainment.
The sports industry therefore offers more and more opportunities for bilateral cooperation. With regard to German-Arab cooperation in the sports sector, there are already many top-class partnerships, but there is still huge potential for future projects.
In order to strengthen and advance the promising cooperation between German and Arab business partners in the sports sector, the Ghorfa Arab-German Chamber of Commerce and Industry organizes the in cooperation with MHM Majors and other partners
2nd Arab-German Sports Summit (AGS Summit)
on March 22 & 23, 2020
at the Hotel Vier Jahreszeiten Kempinski
in Munich.
With up to 200 top-class participants from Germany and the Arab world, the cross-industry discussion, business and networking platform offers an ideal framework for discussing future-relevant topics with high-ranking decision-makers and initiating new business relationships.
With a focus on football, Olympic sports, equestrian sports and motorsport as well as other disciplines, well-known guests from the Arab world and Germany are engaged in exciting keynote speeches, panel discussions and 1: 1 interviews with topics such as sports sponsoring, major sports events, marketing, sports medicine, internationalization, Promotion of young talent and organizational infrastructure.
In addition, numerous interactive elements offer the opportunity to gain interesting insights, to actively participate in the discussion and to share existing experiences.
Further information on the conference is available on the event website
Date published : 19 February 2020
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